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Counselor Multimillion-Dollar Roundtable - Gold

Multimillion Dollar Roundtable Winner - 2013

January 1, 2014


The ad specialty market is shifting rapidly. There are new sets of clients, new types of competitors, changing personnel, and pressures on the business that simply didn’t exist just a few years ago.


And, the data in Counselor’s exclusive 2014 State of the Industry survey reveals the trends that are impacting the market the most. From the price pressure on distributors and the fear of online competitors, to the growth of the health-care sector and the rapid of expansion of e-commerce in distributor operations, the trends are presenting a clear roadmap for industry firms to follow as they plan their business for the next few years.


Indeed, each of the distributors listed in the Gold Level Multi-MIllion Dollar Round table is evolving to provide their clients superior service and product.